TAUIHI BASKETBALL AOTEAROA
ABOUT
The Tauihi Basketball League was established in 2022 as Aotearoa New Zealand’s first fully professional women’s basketball competition, created to fill a long-standing gap between domestic club play and the international stage.
Backed by Basketball New Zealand, Tauihi brought together the country’s top talent into a short, high-intensity, 12-week season designed to showcase elite performance, raise standards, and give women athletes a professional environment at home rather than overseas.
Its impact has been immediate.
Tauihi has become a critical development pathway for the Tall Ferns program, accelerated coaching and officiating standards, and shifted public perception of what women’s basketball can be in New Zealand - fast, physical, skilful, and commercially viable.
More than a league, Tauihi is infrastructure: proof of concept that investing properly in women’s sport lifts participation, visibility, and ambition across the entire ecosystem, from grassroots to the global stage.
People-First Approach
·
Women's Sport
·
Innovation is our gateway
·
People-First Approach · Women's Sport · Innovation is our gateway ·
Tauihi / Rapid League
-

Deliver with Purpose
Together, we outline a path forward that’s realistic, strategic, and tailored to our growing fan base.
-

Collaborate Commercially
We continue to build on the value and contribution women’s sport brings to the global attention economy.
-

Adapt as Needed
Every brand is different. We stay flexible and responsive to make sure our growth fits the flow of global women’s sport - not the other way around.
-

Innovate with Confidence
When we deliver rapid change, it’s not just a finished product - it’s a solution you can trust, backed by real care and effort.
WHAT SETS OUR LEAGUE APART?
Integrity drives the standards. Creativity shapes how the game is played, presented, and experienced. Plus, New Zealand is a pretty cool place to visit.
